Common questions
How accurate is this calculator?
It's a directional estimate using industry benchmarks. Adoption rates, basket lift, and purchase frequency vary widely by category and program design. Use it as a planning tool, not a forecast.
Why do you need my email?
It's the unlock to view your projected ROI and recommended plan. We won't share it, and you can opt out anytime.
Where do the benchmarks come from?
Adoption rate, AOV lift, and frequency multipliers are drawn from public loyalty research (Bain & Company) and Smile's data across thousands of Shopify merchants. Coefficients vary by industry.
I'm not on Shopify — does this still apply?
The underlying math holds on any platform, but this calculator is tuned to Smile's Shopify integration and pricing. If you're on BigCommerce, WooCommerce, or custom — book a demo and we'll model it directly.